From the Auction Block
Your go-to source for valuable insights, strategies, and stories from the dynamic world of online cattle auctions. Whether you’re a seasoned rancher, a savvy buyer, or simply passionate about the livestock industry, our blog offers a wealth of expertise and unique perspectives to help you navigate the exciting future of cattle marketing.
Maximizing Conception Rates During Breeding Season
Every open cow costs money. Whether you run commercial cows, seedstock cattle or show heifers, maximizing conception rates during breeding season directly impacts profitability. Nutrition, body condition, mineral intake, herd health and heat stress all influence...
Early Weaning: When It Makes Sense and How to Set Calves Up for Success
Weaning is one of the most important transitions in a calf’s life. It marks the shift from depending on its dam for nutrition to becoming a productive, independent animal. At the same time, weaning allows the cow to redirect nutrients toward maintaining body condition...
Capitalizing on the Record-High 2026 Cull Cow and Bull Market
Calf prices and the cull pen are both bringing in serious cash flow in 2026. Cull cow prices in 2026 have climbed to some of the highest levels ever recorded. Cull bulls in cow-calf operations have become highly profitable. Treating culls as valuable livestock...
How to Prepare Feeder Cattle for Video Auctions
5 Steps to Maximize Bids in Cattle Auction Preparation Selling cattle via online video auctions requires staging a high-dollar digital showroom. Following the successful LiveAg Online Feeder Cattle Sale at the Ohio Beef Expo, data confirms that proper lot presentation...
Fort Worth LiveAg Video Auction Delivers Strong Results Despite Market Volatility – September 11, 2025
The livestock marketing landscape proved its resilience once again at the September 11th LiveAg Video Auction in Fort Worth, Texas, where quality cattle attracted eager buyers and demonstrated that superior genetics command premium prices regardless of market...
Nutritional Considerations for Weaning
Weaning calves is perhaps one of the most stressful times on the cow-calf operation. The bawling calves are stressed, their mama cows are confused, and the producer is trying to make sure everyone stays where they need to be. However, with proper preparation, good...
LiveAg Market Report: June 26 Video Auction Shows Strong Demand for Feeder Cattle
Market Recap: June 26 LiveAg Video Auction – Strong Demand, Stronger Prices The June 26 LiveAg Video Auction, broadcast live from Shipshewana, Indiana, delivered strong summer demand for feeder cattle. A total of 15,179 head were offered with a pass-out rate of just...
‘More from every bite:’ BioZyme’s Amaferm-based products make the most of cattle feed
BioZyme’s Amaferm-based products make the most of cattle feed By Mark Johnson When it comes to livestock success, there’s no magic bullet. Healthy, profitable cattle operations are built on consistent nutrition, smart management, and a little help from the...
Rancher’s Verification Toolkit: How to Prove Ownership and Value at Sale Time
Verification pays: How IMI Global helps producers earn premiums and future-proof their operations By Mark Johnson When Doug Stanton joined IMI Global, now Where Food Comes From, Inc. (WFCF), nearly two decades ago, third-party livestock verification was still a niche...
Multi-Generational Success: Blending Traditional Ranching with Digital Marketing
Multi-Generational Success: Blending Traditional Ranching with Digital Marketing Multigenerational farming is a common thread among the U.S. cattle industry, allowing families to pass down resources and knowledge, livelihoods and legacies from one generation to the...
From Ranch to Feedyard: Improving Cattle Transportation Safety and Efficiency
From Ranch to Feedyard: Improving Cattle Transportation Safety and Efficiency Cattle transportation plays a vital role in the beef supply chain and connects ranches and feedyards across the country. Ensuring the safe and efficient transport of these animals is...
From Pasture to Profit: Understanding the Journey of Livestock on LiveAg
From Pasture to Profit: Understanding the Journey of Livestock on LiveAg In the late 1980s, the concept of marketing load-lots of feeder cattle “on the video” revolutionized the livestock auction industry. However, for some ranchers, the process of selling cattle...
The Future of Livestock Auctions: How LiveAg is Revolutionizing the Cattle Market
The traditional method of selling cattle at livestock auction barns has long been a staple of the cattle industry. However, the rise of video auctions in the 1990s revolutionized the way ranchers and buyers do business. LiveAg, a cutting-edge platform for online...
Media Inquiries and Press Resources
At LiveAg, we're committed to providing valuable insights, data, and expertise to help inform and educate the public about the livestock auction industry. If you're a journalist working on a story related to cattle marketing, online auctions, or the future of the livestock industry, we'd love to be a resource for you.
Our team of experienced professionals bring decades of combined experience and a deep understanding of the cattle market to the table. We're happy to provide expert commentary, industry analysis, and unique perspectives to help enrich your reporting.
For media inquiries, interview requests, or any other press-related matters, please contact us at 817-533-6699












